There is a significant difference between single or multi-colour text and full colour LED displays. Consequently, the text based LED displays are of limited use and costs and constitute consumable product with little or no investment value. On the other hand, full colour, full featured LED displays are used for large screen indoor and outdoor displays and billboards and constitute capital investments which must deliver value and/or income to their owners.
As a result, One World LED has produced this handbook primarily dedicated to information on full colour LED products and technologies.
Full Colour Video LED Signs and Your Business
One World full colour RGB LED Signs are the latest breakthrough development in on-premises advertising and virtual selling.
One World full colour LED Signs give you the ability to advertise your products and services using graphics, text, images or video right in front of your business where thousands of people pass by every single day.
You have heard the expression “a picture is worth a thousand words”. One World full colour LED Systems give you the ability to communicate with imagery – the most powerful form of communication in the world and soon to sell to your customers rather than just informing the market and your competitors.
Unlike Monochrome LED Signs that use only one color of LED light, One World LED Systems utilize three different colours of Light Emitting Diodes (LEDs). The three colors used are Red, Green and Blue. Each individual LED can be operated at different intensity levels to create over 500 Trillion colours of light.
For example, a 4′ X 8′ full-colour LED sign will typically cost double that of a 4′ X 8′ Monochrome LED Sign. In addition to using three different colors of LED’s to create the wide array of colour, the LED’s in a full colour LED Display must be positioned much closer together.
Moving the LED’s closer together means more LED’s must be used in a full colour LED Sign than in a Monochrome LED Sign. The use of additional LED’s also contributes to the increased cost over the price of single and dual colour signs. However, the One World patented technologies and volume productions significantly reduce the development and production costs while improving the potential of the full colour LED systems. Consequently, the One World LED advantages in many cases has dropped the full colour costs to the same or lower levels than many single and multi-colour products.
Another key advantage of full colour LEDs over mono and dual is future compatibility with video and multimedia files and advertising platforms because they incorporate more sophisticated control systems such as Colorlight Control Systems.